Inzone Design logo with the lettering in white and the letter "O" in turquoise.

10 Reasons Why You Should Choose WordPress for Your Website

If you’re looking to build and develop websites, you’ll want a robust platform that’s reliable, flexible, and adaptable to the needs of the business. Although there is a long list of website builders out there, it can’t be denied that WordPress ticks all the right boxes when it comes to features and benefits. With the lion’s share of the market, WordPress seems an inevitable choice. However, if you are not yet convinced it’s the best solution to your website building woes, here are 10 reasons why your website should be built on WordPress.

1. Reigns supreme amongst CMS

When it comes to content management systems (CMS), WordPress is in a league of its own. Of the estimated 1.7 billion active websites worldwide, 42 percent are powered by WordPress. What’s even more staggering is that out of the websites that use CMS, about 60 percent use WordPress. It’s followed by Joomla, Drupal, and Magento, whose combined market share is only about 14 percent. This is indicative of how reliable WordPress is both as a website builder and as a CMS platform.

2. SEO-Friendly

With WordPress, search engine optimization (SEO) efforts are likely to get good results. This is because the WordPress CMS framework makes it a lot easier for search engines to crawl the site and its pages. There are built-in tools and SEO plugins that can help you optimize your website by making it much easier to follow SEO best practices and thereby meet technical SEO standards. The more SEO-friendly your site is, the more likely it will rank high in the search results, which means more organic traffic to your site.

3. Secure and safe platform

There this notion that being an open source CMS, WordPress is vulnerable to hacking and security attacks. Being the most popular website builder and CMS platform on the planet, it’s not a surprise that it’s a frequent target of hackers looking for security exploits. Fortunately, there is a WordPress security team consisting of developers, security experts, researchers, and contributors that maintains the security and safety of the platform. WordPress implements security measures and develops new technologies to minimize threats. It identifies bugs and releases corresponding patches to fix them.
The WordPress security team is not responsible for the security of the themes and plugins you use on your website. Updates of plugins and themes are the responsibility of their respective developers. A paid plugin or theme typically has a team that maintains it regularly. To minimize the security threats, download themes or plugins from reputable developers.

4. Mobile-Friendly

More people are using their smartphones to surf the net, use social media, watch videos, and shop online, so having a mobile-friendly website important now more than ever. By using WordPress, you don’t need to do a major overhaul of your website to make it mobile-friendly. Most of the themes available through WordPress are designed to be responsive so those who visit your site using a mobile device will have a great user experience. It’s also worth mentioning that mobile-friendly websites are likely to do better in Google search results ranking.

5. Great support from different sources

Being an open source CMS and the most popular platform in the world, there is no short supply of information, tutorials, guides, and resources. If you encounter a problem and can’t find a solution, you can get help directly from the WordPress support page where you can get all sorts of information about WordPress installation, administration, maintenance, customization, security, and troubleshooting. If the support page can’t provide the specific answers, the community-based WordPress Support Forums will definitely provide you with solutions to your WordPress problems.

6. Big brands use WordPress

Big-name brands from different industries use WordPress to build and develop their websites. Websites of extremely popular brands typically get millions of page views every single day. What this signifies is that big brands such as Microsoft, Reuters, UPS, Uber, PlayStation, Zillow, IBM, and Sony Music trust the platform. It says a lot about WordPress’ stability, security, and reliability.

7. Simple to use and manage

Before WordPress became the CMS powerhouse that it is today, it was a simple blogging software for hobby bloggers who are not very tech-savvy. So the user interface is intuitive and easy-to-use. Even when new features and functions were added, the platform is still simple to use and manage. Sites can be customized and modified without heavy coding. It makes scaling up your website easy with plugins and themes.

8. More than just a blog

What’s great about WordPress is that it gives you the flexibility to make your website as complex or as simple as you want it to be. WordPress is a great platform to build a blog. At its very basic function, WordPress is used to publish blog posts and articles. Its functionality expands by using widgets, plugins, and other third-party applications. So if you have a business website, you can add e-commerce functionality and social media integration.
WordPress is more than just a blogging platform. Because of the powerful features and capabilities of its content management system, you can transform a simple website into a business website, a news portal, or an online store.

9. Not committed to one hosting provider

Using WordPress requires you to self-host your website so you have to find a web hosting company that provides fast load speeds and guarantees high uptime. However, you might end up with a web hosting company that doesn’t deliver on its promises. As most web hosting providers offer WordPress CMS, you can easily switch to a more stable hosting without any difficulty. WordPress makes it easy to migrate to a new server.

10. Multi-user capability

WordPress allows multiple user roles, with the “Administrator” having the most powerful role. If you’re managing a website and you want authors, editors, contributors, and content creators to have access to the CMS, you can assign different roles to each of them. These roles can have different access levels. For example, writers can publish their own posts while editors can approve or reject a post written by a writer.
WordPress’s multi-user capability also enables subscribers to access and edit their profiles and leave comments to any of the posts. They typically have limited access but it’s really up to the administrator to assign roles and capabilities to specific users.

8 Reasons Why Pre-made Templates Are a Bad Idea

A website is a critical part of a business success blueprint—as the business grows, the website must grow and develop with it. This is something that web design templates are unable to do because they’re not designed with your business in mind.

Read more
Is your business in need of a
fresh new website?