Inzone Design logo with the lettering in black and the letter "O" in turquoise.

Clean, modern website for Tampa's leading aesthetic surgery and weight loss clinic, Formation

Tampa, Florida

Formation, founded and run by board-certified surgeon Dr. Gopal Grandhige, is a leading body contouring and weight loss clinic in Tampa, Florida. The website for Formation aims to create an online presence showcasing Dr. Grandhige’s expertise in high-definition body contouring and incisionless weight loss surgery.
In addition to the website’s main sections, the site also includes a blog section. The blog features articles and posts Dr. Grandhige and his team wrote on various weight loss procedures, including endoscopic gastric balloon and endoscopic sleeve gastroplasty.
The website was designed with search engine optimization (SEO) in mind, ensuring it is fast and easily discoverable by search engines.

Beauty comes in all
shapes, colors and ages

Everyone’s journey with their body is different and the Formation website uses imagery to show users a more elevated version of themselves, no matter how they look. The website pushes the boundaries of what society deems as contemporary beauty standards, moving away from homogenous representations of beauty in favor of diverse models of all different body types, ethnicities and ages.
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